Tetra Pak Ltd in Packaging Industry (United Kingdom)

 Published On: Dec, 2017 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
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Tetra Pak will seek to expand its customer base via business-to-business marketing and communications in the forecast period. The company will emphasise a balanced approach in terms of cost, branding, information provision and sustainability. Innovation will also remain strong, with December 2016 seeing the company announce plans to switch from fossil-fuel-derived plastic to 50% bioplastic sourced from sugar canes for a new range of aseptic liquid cartons.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Strategic Direction
Key Facts
Summary 1 Tetra Pak Ltd: Key Facts
Summary 2 Major End-use Categories for Tetra Pak Ltd by Pack Type: 2016
Competitive Positioning

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