Miele & Cie. KG - Strategic SWOT Analysis Review

 Published On: Nov, 2015 |    No of Pages: 19 |  Published By: GlobalData | Format: PDF
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Miele & Cie. KG - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.


- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – GlobalData’s summarization of the company’s business strategy.
- SWOT analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list of key locations and subsidiaries of the company, including contact details.


Miele & Cie. KG (Miele & Cie) is an appliance manufacturing company. The company manufactures a range of domestic appliances and machines for commercial applications. Its products include baking and steaming, hobs and combi sets, extractor hoods, coffee machines, refrigerators, freezers and wine storage, dishwashers, washing machines, dryers and irons, vacuum cleaners, Miele cleaning products and accessories. In addition, the company offers original Miele dust bag, vacuum cleaner accessories, accessories for coffee fully automatic and others. It offers services such as repair, warranty and service kits, spare parts and accessories, and after sale services. Miele & Cie is headquartered in Gutersloh, Germany.

Reasons to Buy

- Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
- Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy.
- Understand and respond to your competitors’ business structure and strategies with GlobalData’s detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
- Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.

Note: Some sections may be missing if data is unavailable for the company.

Table of Contents

Table of Contents 2
List of Tables 3
Section 1 - About the Company 4
Miele & Cie. KG - Key Facts 4
Miele & Cie. KG - Key Employees 5
Miele & Cie. KG - Major Products and Services 6
Miele & Cie. KG - History 7
Miele & Cie. KG - Locations And Subsidiaries 9
Head Office 9
Other Locations & Subsidiaries 9
Section 2 – Company Analysis 11
Miele & Cie. KG - Business Description 11
Miele & Cie. KG - Corporate Strategy 12
Miele & Cie. KG - SWOT Analysis 13
SWOT Analysis - Overview 13
Miele & Cie. KG - Strengths 13
Strength - Operational Presence 13
Strength - Products Offering 13
Strength - Continuous Innovations 13
Miele & Cie. KG - Weaknesses 14
Weakness - Product Recall 14
Miele & Cie. KG - Opportunities 15
Opportunity - Growth Prospects: Smart Appliances 15
Opportunity - Rapid Urbanization 15
Opportunity - Strategic Initiative 15
Miele & Cie. KG - Threats 16
Threat - Highly Competitive Market 16
Threat - Rapid Technological Changes 16
Threat - Counterfeit Products 16
Miele & Cie. KG - Key Competitors 17
Miele & Cie. KG, Recent Deals Summary 18
Section 3 – Appendix 19
Methodology 19
About GlobalData 19
Contact Us 19
Disclaimer 19

List of Tables

Miele & Cie. KG, Key Facts 4
Miele & Cie. KG, Key Employees 5
Miele & Cie. KG, Major Products and Services 6
Miele & Cie. KG, History 7
Miele & Cie. KG, Subsidiaries 9
Miele & Cie. KG, Key Competitors 17
Miele & Cie. KG, Recent Deals Summary 18

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