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Mobile E-Commerce (Goods) in Bulgaria

Mobile E-Commerce (Goods) in Bulgaria

The share of e-commerce (goods) retail value sales accounted for by mobile e-commerce is rising rapidly. Indeed, it almost doubled between 2018 and 2021, approaching 40% during the latter year. As with e-commerce in general, demand for mobile e-commerce (goods) has been significantly boosted by the pandemic, with retail constant value sales (2021 prices) more than doubling during 2020 and increasing by more than half in 2021.

Euromonitor International's Mobile E-Commerce (Goods) in Bulgaria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Mobile E-Commerce (Goods) market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Mobile E-Commerce (Goods) in Bulgaria

List Of Contents And Tables

MOBILE E-COMMERCE (GOODS) IN BULGARIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
E-commerce (goods) shifts online at a rapid pace
E-Mag continues to lead the way in shift towards mobile e-Commerce.
Smartphone penetration continues to rise
PROSPECTS AND OPPORTUNITIES
Mobile e-commerce will begin to mature
E-commerce pure plays will remain at the forefront of growth
Grocery retailers will be key drivers of growth
CHANNEL DATA
Table 1 Mobile E-Commerce (Goods): Value 2016-2021
Table 2 Mobile E-Commerce (Goods): % Value Growth 2016-2021
Table 3 Mobile E-Commerce (Goods) Forecasts: Value 2021-2026
Table 4 Mobile E-Commerce (Goods) Forecasts: % Value Growth 2021-2026
RETAILING IN BULGARIA
EXECUTIVE SUMMARY
Retailing in 2021: The big picture
Pandemic sees e-commerce (goods) constant value sales almost double
Discounters continue to gain ground on more established grocery retail channels
Pandemic drives surge in food and drink e-commerce
What next for retailing?
OPERATING ENVIRONMENT
Informal retailing
Opening hours
Summary 1 Standard Opening Hours by Channel Type 2021
Physical retail landscape
Cash and carry
Seasonality
Christmas
Back to School
Payments
Delivery and collection
Emerging business models
MARKET DATA
Table 5 Sales in Retailing by Store-based vs Non-Store: Value 2016-2021
Table 6 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2016-2021
Table 7 Sales in Store-based Retailing by Channel: Value 2016-2021
Table 8 Sales in Store-based Retailing by Channel: % Value Growth 2016-2021
Table 9 Store-based Retailing Outlets by Channel: Units 2016-2021
Table 10 Store-based Retailing Outlets by Channel: % Unit Growth 2016-2021
Table 11 Sales in Non-Store Retailing by Channel: Value 2016-2021
Table 12 Sales in Non-Store Retailing by Channel: % Value Growth 2016-2021
Table 13 Grocery Retailers: Value Sales, Outlets and Selling Space 2016-2021
Table 14 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021
Table 15 Sales in Grocery Retailers by Channel: Value 2016-2021
Table 16 Sales in Grocery Retailers by Channel: % Value Growth 2016-2021
Table 17 Grocery Retailers Outlets by Channel: Units 2016-2021
Table 18 Grocery Retailers Outlets by Channel: % Unit Growth 2016-2021
Table 19 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2016-2021
Table 20 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2016-2021
Table 21 Sales in Non-Grocery Specialists by Channel: Value 2016-2021
Table 22 Sales in Non-Grocery Specialists by Channel: % Value Growth 2016-2021
Table 23 Non-Grocery Specialists Outlets by Channel: Units 2016-2021
Table 24 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2016-2021
Table 25 Mixed Retailers: Value Sales, Outlets and Selling Space 2016-2021
Table 26 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021
Table 27 Sales in Mixed Retailers by Channel: Value 2016-2021
Table 28 Sales in Mixed Retailers by Channel: % Value Growth 2016-2021
Table 29 Mixed Retailers Outlets by Channel: Units 2016-2021
Table 30 Mixed Retailers Outlets by Channel: % Unit Growth 2016-2021
Table 31 Retailing GBO Company Shares: % Value 2017-2021
Table 32 Retailing GBN Brand Shares: % Value 2018-2021
Table 33 Store-based Retailing GBO Company Shares: % Value 2017-2021
Table 34 Store-based Retailing GBN Brand Shares: % Value 2018-2021
Table 35 Store-based Retailing LBN Brand Shares: Outlets 2018-2021
Table 36 Non-Store Retailing GBO Company Shares: % Value 2017-2021
Table 37 Non-Store Retailing GBN Brand Shares: % Value 2018-2021
Table 38 Grocery Retailers GBO Company Shares: % Value 2017-2021
Table 39 Grocery Retailers GBN Brand Shares: % Value 2018-2021
Table 40 Grocery Retailers LBN Brand Shares: Outlets 2018-2021
Table 41 Grocery Retailers LBN Brand Shares: Selling Space 2018-2021
Table 42 Non-Grocery Specialists GBO Company Shares: % Value 2017-2021
Table 43 Non-Grocery Specialists GBN Brand Shares: % Value 2018-2021
Table 44 Non-Grocery Specialists LBN Brand Shares: Outlets 2018-2021
Table 45 Non-Grocery Specialists LBN Brand Shares: Selling Space 2018-2021
Table 46 Mixed Retailers GBO Company Shares: % Value 2017-2021
Table 47 Mixed Retailers GBN Brand Shares: % Value 2018-2021
Table 48 Mixed Retailers LBN Brand Shares: Outlets 2018-2021
Table 49 Mixed Retailers LBN Brand Shares: Selling Space 2018-2021
Table 50 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2021-2026
Table 51 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2021-2026
Table 52 Forecast Sales in Store-based Retailing by Channel: Value 2021-2026
Table 53 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2021-2026
Table 54 Forecast Store-based Retailing Outlets by Channel: Units 2021-2026
Table 55 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2021-2026
Table 56 Forecast Sales in Non-Store Retailing by Channel: Value 2021-2026
Table 57 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2021-2026
Table 58 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026
Table 59 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
Table 60 Forecast Sales in Grocery Retailers by Channel: Value 2021-2026
Table 61 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2021-2026
Table 62 Forecast Grocery Retailers Outlets by Channel: Units 2021-2026
Table 63 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2021-2026
Table 64 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2021-2026
Table 65 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
Table 66 Forecast Sales in Non-Grocery Specialists by Channel: Value 2021-2026
Table 67 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2021-2026
Table 68 Forecast Non-Grocery Specialists Outlets by Channel: Units 2021-2026
Table 69 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2021-2026
Table 70 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026
Table 71 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
Table 72 Forecast Sales in Mixed Retailers by Channel: Value 2021-2026
Table 73 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2021-2026
Table 74 Forecast Mixed Retailers Outlets by Channel: Units 2021-2026
Table 75 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2021-2026
DISCLAIMER
SOURCES
Summary 2 Research Sources

Report Title: Mobile E-Commerce (Goods) in Bulgaria


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