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Nappies/Diapers/Pants in Estonia

Nappies/Diapers/Pants in Estonia

Demographic trends continued to impact nappies/diapers/pants, with volume sales continuing to decline, due to population decline. All the same, there was an increase in value sales, as price rises and a degree of premiumisation increased value sales. For instance, disposable pants registered a strong performance and these are more expensive than standard nappies.

Euromonitor International's Nappies/Diapers/Pants in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage:
Disposable Pants, Nappies/Diapers.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Nappies/Diapers/Pants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Nappies/Diapers/Pants in Estonia

List Of Contents And Tables

NAPPIES/DIAPERS/PANTS IN ESTONIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Continued volume declines due to falling birth rate
Leading multinationals attract consumers with higher quality product ranges
Disposable pants increasingly popular
PROSPECTS AND OPPORTUNITIES
Birth rate set to continue falling, putting further pressure on volume sales
Sustainability and e-commerce key factors over forecast period
Private label gains significant value share
CATEGORY DATA
Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2016-2021
Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2017-2021
Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2018-2021
Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2021-2026
Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2021-2026
TISSUE AND HYGIENE IN ESTONIA
EXECUTIVE SUMMARY
Tissue and hygiene in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for tissue and hygiene?
MARKET INDICATORS
Table 7 Birth Rates 2016-2021
Table 8 Infant Population 2016-2021
Table 9 Female Population by Age 2016-2021
Table 10 Total Population by Age 2016-2021
Table 11 Households 2016-2021
Table 12 Forecast Infant Population 2021-2026
Table 13 Forecast Female Population by Age 2021-2026
Table 14 Forecast Total Population by Age 2021-2026
Table 15 Forecast Households 2021-2026
MARKET DATA
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2017-2021
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2018-2021
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2016-2021
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2016-2021
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2021
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2021-2026
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

Report Title: Nappies/Diapers/Pants in Estonia


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