Eyewear in Romania
Eyewear in Romania
Abstract
Eyewear will have another outstanding performance in 2022, seeing double-digit value growth for the second year running. All pandemic restrictions in the country were lifted in March 2022, which encouraged Romanians to return to their normal pre-pandemic lives. As such, demand for eyewear products significantly increased when compared with 2020 as, during the worst of the health crisis, people spent more time at home and did not purchase sunglasses or renew their spectacles. They also used conta...
Eyewear in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Eyewear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Content
Eyewear in Romania
Euromonitor International
September 2022
List Of Contents And Tables
EYEWEAR IN ROMANIA
EXECUTIVE SUMMARY
Eyewear in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for eyewear?
MARKET DATA
Table 1 Sales of Eyewear by Category: Volume 2017-2022
Table 2 Sales of Eyewear by Category: Value 2017-2022
Table 3 Sales of Eyewear by Category: % Volume Growth 2017-2022
Table 4 Sales of Eyewear by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Eyewear: % Value 2017-2021
Table 6 LBN Brand Shares of Eyewear: % Value 2018-2021
Table 7 Distribution of Eyewear by Format: % Value 2017-2022
Table 8 Forecast Sales of Eyewear by Category: Volume 2022-2027
Table 9 Forecast Sales of Eyewear by Category: Value 2022-2027
Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2022-2027
Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
CONTACT LENSES AND SOLUTIONS IN ROMANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Full recovery but plenty of room to grow thanks to low penetration rate
E-commerce continues to rise as consumers appreciate its convenience and variety
Daily format closing gap on frequent replacement lenses
PROSPECTS AND OPPORTUNITIES
Positive performance expected thanks to demand for convenience
E-commerce to further strengthen share as retailers invest in developments
Leadership changes hands going into forecast period
CATEGORY DATA
Table 12 Sales of Contact Lenses by Category: Volume 2017-2022
Table 13 Sales of Contact Lenses by Category: Value 2017-2022
Table 14 Sales of Contact Lenses by Category: % Volume Growth 2017-2022
Table 15 Sales of Contact Lenses by Category: % Value Growth 2017-2022
Table 16 Sales of Contact Lens Solutions: Value 2017-2022
Table 17 Sales of Contact Lens Solutions: % Value Growth 2017-2022
Table 18 Sales of Contact Lenses by Type: % Value 2017-2022
Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2017-2022
Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2017-2022
Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2017-2022
Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2017-2022
Table 23 NBO Company Shares of Contact Lenses: % Value 2017-2021
Table 24 LBN Brand Shares of Contact Lenses: % Value 2018-2021
Table 25 Distribution of Contact Lenses by Format: % Value 2017-2022
Table 26 Distribution of Contact Lens Solutions by Format: % Value 2017-2022
Table 27 Forecast Sales of Contact Lenses by Category: Volume 2022-2027
Table 28 Forecast Sales of Contact Lenses by Category: Value 2022-2027
Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2022-2027
Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2022-2027
Table 31 Forecast Sales of Contact Lens Solutions: Value 2022-2027
Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2022-2027
SPECTACLES IN ROMANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Positive performance driven by spectacle frames and spectacle lenses
Demand for luxury spectacles continues to grow, driving value growth
Design matters more to Romanians as they seek fashionable, stylish options
PROSPECTS AND OPPORTUNITIES
Strong performance expected with fashion influences to drive quality purchases
Growth anticipated for e-commerce as retailers expand ranges and offer free returns
Competitive landscape to remain fragmented as promotional push intensifies
CATEGORY DATA
Table 33 Sales of Spectacles by Category: Volume 2017-2022
Table 34 Sales of Spectacles by Category: Value 2017-2022
Table 35 Sales of Spectacles by Category: % Volume Growth 2017-2022
Table 36 Sales of Spectacles by Category: % Value Growth 2017-2022
Table 37 Sales of Spectacle Lenses by Type: % Value 2017-2022
Table 38 NBO Company Shares of Spectacles: % Value 2017-2021
Table 39 LBN Brand Shares of Spectacles: % Value 2018-2021
Table 40 Distribution of Spectacles by Format: % Value 2017-2022
Table 41 Forecast Sales of Spectacles by Category: Volume 2022-2027
Table 42 Forecast Sales of Spectacles by Category: Value 2022-2027
Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2022-2027
Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2022-2027
SUNGLASSES IN ROMANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Strong rebound continues in 2022 as restrictions end and Romanians go on holiday
Fast fashion sunglasses fuel growth of e-commerce
Desire for fashionable designs remains despite increasing demand for protection
PROSPECTS AND OPPORTUNITIES
Strong performance expected as Romanians spend more time outside and seek quality models to protect their eyes
E-commerce to continue rising if free delivery and returns remains an option
Financial uncertainty from COVID-19 to lead to polarisation of spending
CATEGORY DATA
Table 45 Sales of Sunglasses: Volume 2017-2022
Table 46 Sales of Sunglasses: Value 2017-2022
Table 47 Sales of Sunglasses: % Volume Growth 2017-2022
Table 48 Sales of Sunglasses: % Value Growth 2017-2022
Table 49 NBO Company Shares of Sunglasses: % Value 2017-2021
Table 50 LBN Brand Shares of Sunglasses: % Value 2018-2021
Table 51 Distribution of Sunglasses by Format: % Value 2017-2022
Table 52 Forecast Sales of Sunglasses: Volume 2022-2027
Table 53 Forecast Sales of Sunglasses: Value 2022-2027
Table 54 Forecast Sales of Sunglasses: % Volume Growth 2022-2027
Table 55 Forecast Sales of Sunglasses: % Value Growth 2022-2027
Eyewear in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Eyewear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International
September 2022
List Of Contents And Tables
EYEWEAR IN ROMANIA
EXECUTIVE SUMMARY
Eyewear in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for eyewear?
MARKET DATA
Table 1 Sales of Eyewear by Category: Volume 2017-2022
Table 2 Sales of Eyewear by Category: Value 2017-2022
Table 3 Sales of Eyewear by Category: % Volume Growth 2017-2022
Table 4 Sales of Eyewear by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Eyewear: % Value 2017-2021
Table 6 LBN Brand Shares of Eyewear: % Value 2018-2021
Table 7 Distribution of Eyewear by Format: % Value 2017-2022
Table 8 Forecast Sales of Eyewear by Category: Volume 2022-2027
Table 9 Forecast Sales of Eyewear by Category: Value 2022-2027
Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2022-2027
Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
CONTACT LENSES AND SOLUTIONS IN ROMANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Full recovery but plenty of room to grow thanks to low penetration rate
E-commerce continues to rise as consumers appreciate its convenience and variety
Daily format closing gap on frequent replacement lenses
PROSPECTS AND OPPORTUNITIES
Positive performance expected thanks to demand for convenience
E-commerce to further strengthen share as retailers invest in developments
Leadership changes hands going into forecast period
CATEGORY DATA
Table 12 Sales of Contact Lenses by Category: Volume 2017-2022
Table 13 Sales of Contact Lenses by Category: Value 2017-2022
Table 14 Sales of Contact Lenses by Category: % Volume Growth 2017-2022
Table 15 Sales of Contact Lenses by Category: % Value Growth 2017-2022
Table 16 Sales of Contact Lens Solutions: Value 2017-2022
Table 17 Sales of Contact Lens Solutions: % Value Growth 2017-2022
Table 18 Sales of Contact Lenses by Type: % Value 2017-2022
Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2017-2022
Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2017-2022
Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2017-2022
Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2017-2022
Table 23 NBO Company Shares of Contact Lenses: % Value 2017-2021
Table 24 LBN Brand Shares of Contact Lenses: % Value 2018-2021
Table 25 Distribution of Contact Lenses by Format: % Value 2017-2022
Table 26 Distribution of Contact Lens Solutions by Format: % Value 2017-2022
Table 27 Forecast Sales of Contact Lenses by Category: Volume 2022-2027
Table 28 Forecast Sales of Contact Lenses by Category: Value 2022-2027
Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2022-2027
Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2022-2027
Table 31 Forecast Sales of Contact Lens Solutions: Value 2022-2027
Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2022-2027
SPECTACLES IN ROMANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Positive performance driven by spectacle frames and spectacle lenses
Demand for luxury spectacles continues to grow, driving value growth
Design matters more to Romanians as they seek fashionable, stylish options
PROSPECTS AND OPPORTUNITIES
Strong performance expected with fashion influences to drive quality purchases
Growth anticipated for e-commerce as retailers expand ranges and offer free returns
Competitive landscape to remain fragmented as promotional push intensifies
CATEGORY DATA
Table 33 Sales of Spectacles by Category: Volume 2017-2022
Table 34 Sales of Spectacles by Category: Value 2017-2022
Table 35 Sales of Spectacles by Category: % Volume Growth 2017-2022
Table 36 Sales of Spectacles by Category: % Value Growth 2017-2022
Table 37 Sales of Spectacle Lenses by Type: % Value 2017-2022
Table 38 NBO Company Shares of Spectacles: % Value 2017-2021
Table 39 LBN Brand Shares of Spectacles: % Value 2018-2021
Table 40 Distribution of Spectacles by Format: % Value 2017-2022
Table 41 Forecast Sales of Spectacles by Category: Volume 2022-2027
Table 42 Forecast Sales of Spectacles by Category: Value 2022-2027
Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2022-2027
Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2022-2027
SUNGLASSES IN ROMANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Strong rebound continues in 2022 as restrictions end and Romanians go on holiday
Fast fashion sunglasses fuel growth of e-commerce
Desire for fashionable designs remains despite increasing demand for protection
PROSPECTS AND OPPORTUNITIES
Strong performance expected as Romanians spend more time outside and seek quality models to protect their eyes
E-commerce to continue rising if free delivery and returns remains an option
Financial uncertainty from COVID-19 to lead to polarisation of spending
CATEGORY DATA
Table 45 Sales of Sunglasses: Volume 2017-2022
Table 46 Sales of Sunglasses: Value 2017-2022
Table 47 Sales of Sunglasses: % Volume Growth 2017-2022
Table 48 Sales of Sunglasses: % Value Growth 2017-2022
Table 49 NBO Company Shares of Sunglasses: % Value 2017-2021
Table 50 LBN Brand Shares of Sunglasses: % Value 2018-2021
Table 51 Distribution of Sunglasses by Format: % Value 2017-2022
Table 52 Forecast Sales of Sunglasses: Volume 2022-2027
Table 53 Forecast Sales of Sunglasses: Value 2022-2027
Table 54 Forecast Sales of Sunglasses: % Volume Growth 2022-2027
Table 55 Forecast Sales of Sunglasses: % Value Growth 2022-2027
