Gum in Hungary

Abstract
Gum suffered double-digit negative figure declines during the most restrictive time of COVID-19, mainly due to the fact that gum is an impulse purchase product, typically displayed at checkouts in stores, and attracting consumers on-the-go. During the period of home seclusion, with schools closed and people working from home, it is clear why gum saw such a downturn. Within this environment a trend shift was also seen, as some local consumers switched to larger pack sizes and stocked up on gum to...

Euromonitor International's Gum in Hungary report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2026, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Content
Gum in Hungary

List Of Contents And Tables

GUM IN HUNGARY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Gum recovers as consumers return to out-and-about lifestyles with impulse-purchase options
Sugar-free gum promoted by dentists to keep the mouth clean and fresh
Players continue to launch new products to keep up with consumer trends
PROSPECTS AND OPPORTUNITIES
Fortified products and blurred lines between gum and mints set to drive innovation
Sugar-free trend will grow further over the forecast period, also supported by consumers seeking to lose weight
Gum set to face challenges, from declining shelf space to consumer behaviour and competition from mints
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2017-2022
Table 2 Sales of Gum by Category: Value 2017-2022
Table 3 Sales of Gum by Category: % Volume Growth 2017-2022
Table 4 Sales of Gum by Category: % Value Growth 2017-2022
Table 5 Sales of Gum by Flavour: Rankings 2017-2022
Table 6 NBO Company Shares of Gum: % Value 2018-2022
Table 7 LBN Brand Shares of Gum: % Value 2019-2022
Table 8 Distribution of Gum by Format: % Value 2017-2022
Table 9 Forecast Sales of Gum by Category: Volume 2022-2027
Table 10 Forecast Sales of Gum by Category: Value 2022-2027
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2022-2027
Table 12 Forecast Sales of Gum by Category: % Value Growth 2022-2027
CHART 1 Snacks Value Sales Growth Scenarios: 2020-2027
CHART 2 Snacks Impact of Drivers on Value Sales: 2020-2027
SNACKS IN HUNGARY
EXECUTIVE SUMMARY
Snacks in 2022: The big picture
Key trends in 2022
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 13 Sales of Snacks by Category: Volume 2017-2022
Table 14 Sales of Snacks by Category: Value 2017-2022
Table 15 Sales of Snacks by Category: % Volume Growth 2017-2022
Table 16 Sales of Snacks by Category: % Value Growth 2017-2022
Table 17 NBO Company Shares of Snacks: % Value 2018-2022
Table 18 LBN Brand Shares of Snacks: % Value 2019-2022
Table 19 Penetration of Private Label by Category: % Value 2017-2022
Table 20 Distribution of Snacks by Format: % Value 2017-2022
Table 21 Forecast Sales of Snacks by Category: Volume 2022-2027
Table 22 Forecast Sales of Snacks by Category: Value 2022-2027
Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2022-2027
Table 24 Forecast Sales of Snacks by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources