Herbal/Traditional Products in Greece

Abstract
Millennials and Generation Z are far more conscious, compared to previous generations, of potential problems with the use of standard pharmaceuticals, and their consumption patterns are influenced by the healthy living trend. Despite higher retail selling prices and tight disposable incomes, these consumers tend to be more likely to embrace herbal/traditional over standard consumer health products. The trend for herbal/traditional slowed with the outbreak of the pandemic, as consumers perceived...

Euromonitor International's Herbal/Traditional Products in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Herbal/Traditional Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Content
Herbal/Traditional Products in Greece

List Of Contents And Tables

HERBAL/TRADITIONAL PRODUCTS IN GREECE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Healthy living trend drives interest in herbal/traditional products
Product variety and investment accelerate
Legislation favours herbal/traditional over standard products
PROSPECTS AND OPPORTUNITIES
Economic situation may limit the consumer base for herbal/traditional products
Manufacturers to continue to invest in a high margin category
Legislation and burgeoning offer set to boost e-commerce
CATEGORY DATA
Table 1 Sales of Herbal/Traditional Products by Category: Value 2017-2022
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2018-2022
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2019-2022
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2022-2027
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2022-2027
CONSUMER HEALTH IN GREECE
EXECUTIVE SUMMARY
Consumer health in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
Table 8 Life Expectancy at Birth 2017-2022
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2017-2022
Table 10 Sales of Consumer Health by Category: % Value Growth 2017-2022
Table 11 NBO Company Shares of Consumer Health: % Value 2018-2022
Table 12 LBN Brand Shares of Consumer Health: % Value 2019-2022
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2017-2022
Table 14 Distribution of Consumer Health by Format: % Value 2017-2022
Table 15 Distribution of Consumer Health by Format and Category: % Value 2022
Table 16 Forecast Sales of Consumer Health by Category: Value 2022-2027
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources