Hot Drinks in Thailand

Abstract
Sales of hot drinks are set to see a full recovery from the impact of COVID-19in 2022 in total volume terms. This recovery has been given a big boost by the resumption of inbound tourism, with the government lifting its remaining COVID-19-related entry requirements over the course of 2022. With the return of tourism and with local consumers feeling more confident thanks to the country’s vaccination programme this has helped to drive dynamic growth through the foodservice channel, although it is...

Euromonitor International's Hot Drinks in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Content
Hot Drinks in Thailand
November 2022

List Of Contents And Tables

HOT DRINKS IN THAILAND
EXECUTIVE SUMMARY
Hot drinks in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
MARKET DATA
Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2017-2022
Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2017-2022
Table 3 Retail Sales of Hot Drinks by Category: Volume 2017-2022
Table 4 Retail Sales of Hot Drinks by Category: Value 2017-2022
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2017-2022
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2017-2022
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2017-2022
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2017-2022
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2017-2022
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2017-2022
Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2018-2022
Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2019-2022
Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2017-2022
Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2017-2022
Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2022
Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2022-2027
Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2022-2027
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2022-2027
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2022-2027
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2022-2027
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2022-2027
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2022-2027
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2022-2027
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2022-2027
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
COFFEE IN THAILAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Rising production costs lead to escalating prices
Coffee in foodservices gain benefits from country reopen
Fresh ground coffee pods retain their appeal despite life returning to elative normality
PROSPECTS AND OPPORTUNITIES
Nestlé secures its leadership with new product developments
Fresh coffee could benefit from the new retail demand
Fierce competition among players could lead to lower prices in fresh ground coffee pods
CATEGORY DATA
Table 26 Retail Sales of Coffee by Category: Volume 2017-2022
Table 27 Retail Sales of Coffee by Category: Value 2017-2022
Table 28 Retail Sales of Coffee by Category: % Volume Growth 2017-2022
Table 29 Retail Sales of Coffee by Category: % Value Growth 2017-2022
Table 30 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2017-2022
Table 31 NBO Company Shares of Coffee: % Retail Value 2018-2022
Table 32 LBN Brand Shares of Coffee: % Retail Value 2019-2022
Table 33 Forecast Retail Sales of Coffee by Category: Volume 2022-2027
Table 34 Forecast Retail Sales of Coffee by Category: Value 2022-2027
Table 35 Forecast Retail Sales of Coffee by Category: % Volume Growth 2022-2027
Table 36 Forecast Retail Sales of Coffee by Category: % Value Growth 2022-2027
TEA IN THAILAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Tea returns to growth but uncertain economic situation proving challenging
Foodservice sales benefit from the return of inbound tourism
Fruit/herbal tea made with local herbs a developing trend in Thailand
PROSPECTS AND OPPORTUNITIES
Increased focus expected to be paid to foodservice sales as the market reopens
Twinings continues to build on its success through product innovation, while price promotions could be key to building demand
Health and wellness and convenience two big trends to look out for over the forecast period
CATEGORY DATA
Table 37 Retail Sales of Tea by Category: Volume 2017-2022
Table 38 Retail Sales of Tea by Category: Value 2017-2022
Table 39 Retail Sales of Tea by Category: % Volume Growth 2017-2022
Table 40 Retail Sales of Tea by Category: % Value Growth 2017-2022
Table 41 NBO Company Shares of Tea: % Retail Value 2018-2022
Table 42 LBN Brand Shares of Tea: % Retail Value 2019-2022
Table 43 Forecast Retail Sales of Tea by Category: Volume 2022-2027
Table 44 Forecast Retail Sales of Tea by Category: Value 2022-2027
Table 45 Forecast Retail Sales of Tea by Category: % Volume Growth 2022-2027
Table 46 Forecast Retail Sales of Tea by Category: % Value Growth 2022-2027
OTHER HOT DRINKS IN THAILAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Reopening of schools boosts demand for malt-based hot drinks
Premium products are growing despite the sluggish economy
Health and wellness trend dictating demand
PROSPECTS AND OPPORTUNITIES
Ovaltine continues to build on its success through product innovation
Local brands looking to expand their ranges of herbal products
Unit price surge caused by global inflation
CATEGORY DATA
Table 47 Retail Sales of Other Hot Drinks by Category: Volume 2017-2022
Table 48 Retail Sales of Other Hot Drinks by Category: Value 2017-2022
Table 49 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2017-2022
Table 50 Retail Sales of Other Hot Drinks by Category: % Value Growth 2017-2022
Table 51 NBO Company Shares of Other Hot Drinks: % Retail Value 2018-2022
Table 52 LBN Brand Shares of Other Hot Drinks: % Retail Value 2019-2022
Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2022-2027
Table 54 Forecast Retail Sales of Other Hot Drinks by Category: Value 2022-2027
Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2022-2027
Table 56 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2022-2027