Apparel Accessories in Turkey

Abstract
The “lipstick” effect continued to exert an influence on the purchase of apparel accessories in 2022. When faced with an economic crisis, many female consumers are more willing to buy less expensive goods like apparel accessories. Therefore, despite the soaring rate of inflation, and subsequent decline in purchasing power, some consumers continued to buy apparel accessories for retail therapy reasons, as well as to create a new look without splurging on a completely new outfit. Demand for these...

Euromonitor International's Apparel Accessories in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Belts, Gloves, Hats/Caps, Other Apparel Accessories, Scarves, Ties.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Apparel Accessories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Content
Apparel Accessories in Turkey
January 2023

List Of Contents And Tables

APPAREL ACCESSORIES IN TURKEY
KEY DATA FINDINGS
2022 DEVELOPMENTS
The “lipstick” effect sustains demand for apparel accessories, with scarves leading the way
Falling demand for other apparel accessories, while ties suffer from casualisation of dress codes
Local company LC Waikiki continues to lead sales
PROSPECTS AND OPPORTUNITIES
Sluggish growth predicted, in view of the casualisation of work dress codes
Scarves to see a growing demand for international, premium brands, but domestic players will continue to court price-sensitive consumers
E-commerce will remain popular as consumers return to busy lifestyles
CATEGORY DATA
Table 1 Sales of Apparel Accessories by Category: Volume 2017-2022
Table 2 Sales of Apparel Accessories by Category: Value 2017-2022
Table 3 Sales of Apparel Accessories by Category: % Volume Growth 2017-2022
Table 4 Sales of Apparel Accessories by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Apparel Accessories: % Value 2018-2022
Table 6 LBN Brand Shares of Apparel Accessories: % Value 2019-2022
Table 7 Forecast Sales of Apparel Accessories by Category: Volume 2022-2027
Table 8 Forecast Sales of Apparel Accessories by Category: Value 2022-2027
Table 9 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2022-2027
Table 10 Forecast Sales of Apparel Accessories by Category: % Value Growth 2022-2027
APPAREL AND FOOTWEAR IN TURKEY
EXECUTIVE SUMMARY
Apparel and footwear in 2022: The big picture
2022 Key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 11 Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 12 Sales of Apparel and Footwear by Category: Value 2017-2022
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2018-2022
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2019-2022
Table 17 Distribution of Apparel and Footwear by Format: % Value 2017-2022
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2022
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2022-2027
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2022-2027
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2022-2027
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources