Polishes in Norway

Abstract
The multifunctional nature of home care products continued to restrict growth opportunities for polishes in 2022. For example, surface care wipes were increasingly used to remove dirt from shoes, floor cleaners replaced floor polish and automatic dishwashing tablets claimed to produce spot-free, shiny cutlery. This widening availability of products that offered the same functionality as task-specific polishes made households question the need to purchase the latter, especially in a challenging e...

Euromonitor International's Polishes in Norway market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Content
Polishes in Norway
January 2023

List Of Contents And Tables

POLISHES IN NORWAY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Multifunctional home care trend presents challenges for polish manufacturers
Growing popularity of cheap, low-maintenance furniture, flooring and cutlery hinders need for task-specific polishes
Sales of shoe polish stabilise, following return of pre-pandemic lifestyle patterns
PROSPECTS AND OPPORTUNITIES
Product substitution will hinder demand for polishes
Shift towards more sustainable lifestyles could present growth opportunities for furniture and metal polish
Hybrid work models will limit demand for shoe polish
CATEGORY DATA
Table 1 Sales of Polishes by Category: Value 2017-2022
Table 2 Sales of Polishes by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Polishes: % Value 2018-2022
Table 4 LBN Brand Shares of Polishes: % Value 2019-2022
Table 5 Forecast Sales of Polishes by Category: Value 2022-2027
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2022-2027
HOME CARE IN NORWAY
EXECUTIVE SUMMARY
Home care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 7 Households 2017-2022
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2017-2022
Table 9 Sales of Home Care by Category: % Value Growth 2017-2022
Table 10 NBO Company Shares of Home Care: % Value 2018-2022
Table 11 LBN Brand Shares of Home Care: % Value 2019-2022
Table 12 Penetration of Private Label in Home Care by Category: % Value 2017-2022
Table 13 Distribution of Home Care by Format: % Value 2017-2022
Table 14 Distribution of Home Care by Format and Category: % Value 2022
Table 15 Forecast Sales of Home Care by Category: Value 2022-2027
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources