Europe Media Market Summary, Competitive Analysis and Forecast to 2027
Europe Media Market Summary, Competitive Analysis and Forecast to 2027
Abstract
Summary
Media in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
- The European media industry had total revenues of $285.9 billion in 2021, representing a compound annual growth rate (CAGR) of 0.7% between 2016 and 2021.
- The Advertising segment accounted for industry's the largest proportion in 2021, with total revenues of $137.0 billion, equivalent to 47.9% of the industry's overall value.
- Accordingly, the increased footfall in movie theatres boosted the previously plunged sales in the box office, with revenues in this segment of the European market up by 39% in 2021.
Scope
- Save time carrying out entry-level research by identifying the size, growth, and leading players in the media market in Europe
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Europe
- Leading company profiles reveal details of key media market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Europe media market with five year forecasts
Reasons to Buy
- What was the size of the Europe media market by value in 2022?
- What will be the size of the Europe media market in 2027?
- What factors are affecting the strength of competition in the Europe media market?
- How has the market performed over the last five years?
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Content
Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. Which companies offer substitutes to the main industry?
7.4. How has COVID-19 affected this industry's segments in 2020?
8 Company Profiles
8.1. WPP plc
8.2. Sky Limited
8.3. AT&T Inc
8.4. Bertelsmann SE & Co. KGaA
8.5. Pearson plc
8.6. The Walt Disney Company
8.7. Omnicom Group, Inc.
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Europe media industry value: $ billion, 2017-22(e)
Table 2: Europe media industry category segmentation: % share, by value, 2017–2022(e)
Table 3: Europe media industry category segmentation: $ billion, 2017-2022
Table 4: Europe media industry geography segmentation: $ billion, 2022(e)
Table 5: Europe media industry value forecast: $ billion, 2022-27
Table 6: WPP plc: key facts
Table 7: WPP plc: Annual Financial Ratios
Table 8: WPP plc: Key Employees
Table 9: WPP plc: Key Employees Continued
Table 10: Sky Limited: key facts
Table 11: Sky Limited: Key Employees
Table 12: AT&T Inc: key facts
Table 13: AT&T Inc: Annual Financial Ratios
Table 14: AT&T Inc: Key Employees
Table 15: AT&T Inc: Key Employees Continued
Table 16: Bertelsmann SE & Co. KGaA: key facts
Table 17: Bertelsmann SE & Co. KGaA: Key Employees
Table 18: Pearson plc: key facts
Table 19: Pearson plc: Annual Financial Ratios
Table 20: Pearson plc: Key Employees
Table 21: The Walt Disney Company: key facts
Table 22: The Walt Disney Company: Annual Financial Ratios
Table 23: The Walt Disney Company: Key Employees
Table 24: The Walt Disney Company: Key Employees Continued
Table 25: Omnicom Group, Inc.: key facts
Table 26: Omnicom Group, Inc.: Annual Financial Ratios
Table 27: Omnicom Group, Inc.: Key Employees
Table 28: Omnicom Group, Inc.: Key Employees Continued
Table 29: Europe size of population (million), 2018–22
Table 30: Europe gdp (constant 2005 prices, $ billion), 2018–22
Table 31: Europe gdp (current prices, $ billion), 2018–22
Table 32: Europe inflation, 2018–22
Table 33: Europe consumer price index (absolute), 2018–22
Table 34: Europe exchange rate, 2017–21
List of Figures
Figure 1: Europe media industry value: $ billion, 2017-22(e)
Figure 2: Europe media industry category segmentation: $ billion, 2017-2022
Figure 3: Europe media industry geography segmentation: % share, by value, 2022(e)
Figure 4: Europe media industry value forecast: $ billion, 2022-27
Figure 5: Forces driving competition in the media industry in Europe, 2022
Figure 6: Drivers of buyer power in the media industry in Europe, 2022
Figure 7: Drivers of supplier power in the media industry in Europe, 2022
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Europe, 2022
Figure 9: Factors influencing the threat of substitutes in the media industry in Europe, 2022
Figure 10: Drivers of degree of rivalry in the media industry in Europe, 2022
Summary
Media in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
- The European media industry had total revenues of $285.9 billion in 2021, representing a compound annual growth rate (CAGR) of 0.7% between 2016 and 2021.
- The Advertising segment accounted for industry's the largest proportion in 2021, with total revenues of $137.0 billion, equivalent to 47.9% of the industry's overall value.
- Accordingly, the increased footfall in movie theatres boosted the previously plunged sales in the box office, with revenues in this segment of the European market up by 39% in 2021.
Scope
- Save time carrying out entry-level research by identifying the size, growth, and leading players in the media market in Europe
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Europe
- Leading company profiles reveal details of key media market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Europe media market with five year forecasts
Reasons to Buy
- What was the size of the Europe media market by value in 2022?
- What will be the size of the Europe media market in 2027?
- What factors are affecting the strength of competition in the Europe media market?
- How has the market performed over the last five years?
-
Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. Which companies offer substitutes to the main industry?
7.4. How has COVID-19 affected this industry's segments in 2020?
8 Company Profiles
8.1. WPP plc
8.2. Sky Limited
8.3. AT&T Inc
8.4. Bertelsmann SE & Co. KGaA
8.5. Pearson plc
8.6. The Walt Disney Company
8.7. Omnicom Group, Inc.
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Europe media industry value: $ billion, 2017-22(e)
Table 2: Europe media industry category segmentation: % share, by value, 2017–2022(e)
Table 3: Europe media industry category segmentation: $ billion, 2017-2022
Table 4: Europe media industry geography segmentation: $ billion, 2022(e)
Table 5: Europe media industry value forecast: $ billion, 2022-27
Table 6: WPP plc: key facts
Table 7: WPP plc: Annual Financial Ratios
Table 8: WPP plc: Key Employees
Table 9: WPP plc: Key Employees Continued
Table 10: Sky Limited: key facts
Table 11: Sky Limited: Key Employees
Table 12: AT&T Inc: key facts
Table 13: AT&T Inc: Annual Financial Ratios
Table 14: AT&T Inc: Key Employees
Table 15: AT&T Inc: Key Employees Continued
Table 16: Bertelsmann SE & Co. KGaA: key facts
Table 17: Bertelsmann SE & Co. KGaA: Key Employees
Table 18: Pearson plc: key facts
Table 19: Pearson plc: Annual Financial Ratios
Table 20: Pearson plc: Key Employees
Table 21: The Walt Disney Company: key facts
Table 22: The Walt Disney Company: Annual Financial Ratios
Table 23: The Walt Disney Company: Key Employees
Table 24: The Walt Disney Company: Key Employees Continued
Table 25: Omnicom Group, Inc.: key facts
Table 26: Omnicom Group, Inc.: Annual Financial Ratios
Table 27: Omnicom Group, Inc.: Key Employees
Table 28: Omnicom Group, Inc.: Key Employees Continued
Table 29: Europe size of population (million), 2018–22
Table 30: Europe gdp (constant 2005 prices, $ billion), 2018–22
Table 31: Europe gdp (current prices, $ billion), 2018–22
Table 32: Europe inflation, 2018–22
Table 33: Europe consumer price index (absolute), 2018–22
Table 34: Europe exchange rate, 2017–21
List of Figures
Figure 1: Europe media industry value: $ billion, 2017-22(e)
Figure 2: Europe media industry category segmentation: $ billion, 2017-2022
Figure 3: Europe media industry geography segmentation: % share, by value, 2022(e)
Figure 4: Europe media industry value forecast: $ billion, 2022-27
Figure 5: Forces driving competition in the media industry in Europe, 2022
Figure 6: Drivers of buyer power in the media industry in Europe, 2022
Figure 7: Drivers of supplier power in the media industry in Europe, 2022
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Europe, 2022
Figure 9: Factors influencing the threat of substitutes in the media industry in Europe, 2022
Figure 10: Drivers of degree of rivalry in the media industry in Europe, 2022
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