Grocery Retailers in Guatemala

 Published On: Jan, 2016 |    No of Pages: 35 |  Published By: Euromonitor | Format: PDF
Strong competition among grocery retailers in Guatemala forced leading companies like Unisuper SA to design creative marketing strategies to promote loyalty among their clients. In 2015, it launched a marketing campaign, whereby it give customers a sticker for every GTQ100 spent in store, and when 40 stickers were collected, they could be exchanged for a knife set by only paying GTQ25-GTQ35, depending on the model. This and similar promotions encourage consumers to do their grocery shopping at...

Euromonitor International's Grocery Retailers in Guatemala report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Modern Grocery Retailers, Traditional Grocery Retailers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Grocery Retailers market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

GROCERY RETAILERS IN GUATEMALA

LIST OF CONTENTS AND TABLES

Headlines
Trends
Traditional Vs Modern
Competitive Landscape
Prospects
Channel Formats
Chart 1 Modern Grocery Retailers: La Torre, View 1, Supermarket in Guatemala City
Chart 2 Modern Grocery Retailers: Maxi Despensa, View 1, Discounter in Santa Catarina Pinula
Chart 3 Modern Grocery Retailers: Maxi Despensa, View 2, Discounter in Santa Catarina Pinula
Chart 4 Traditional Grocery Retailers: Small Independent Grocer in Guatemala City
Channel Data
Table 1 Grocery Retailers: Value Sales, Outlets and Selling Space 2010-2015
Table 2 Sales in Grocery Retailers by Channel: Value 2010-2015
Table 3 Grocery Retailers Outlets by Channel: Units 2010-2015
Table 4 Sales in Grocery Retailers by Channel: % Value Growth 2010-2015
Table 5 Grocery Retailers Outlets by Channel: % Unit Growth 2010-2015
Table 6 Grocery Retailers GBO Company Shares: % Value 2011-2015
Table 7 Grocery Retailers GBN Brand Shares: % Value 2012-2015
Table 8 Grocery Retailers LBN Brand Shares: Outlets 2012-2015
Table 9 Grocery Retailers LBN Brand Shares: Selling Space 2012-2015
Table 10 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2015-2020
Table 11 Forecast Sales in Grocery Retailers by Channel: Value 2015-2020
Table 12 Forecast Grocery Retailers Outlets by Channel: Units 2015-2020
Table 13 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2015-2020
Table 14 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020
Unisuper SA in Retailing (guatemala)
Strategic Direction
Key Facts
Summary 1 Unisuper SA: Key Facts
Summary 2 Unisuper SA: Operational Indicators
Digital Strategy
Company Background
Private Label
Competitive Positioning
Summary 3 Unisuper SA: Competitive Position 2015
Chart 5 Unisuper SA: La Torre, View 2, Supermarket in Guatemala City
Executive Summary
Strong Retailing Environment in 2015
Demand for Low Prices and High Quality Leading To Import Innovation
Grocery Retailers Grow Non-grocery Categories
Domestic and International Retailers Both See Good Performance
Strong Forecast Performance Expected
Key Trends and Developments
Economic Outlook
Technology and Retail
Malls Developing As Hubs for Modern Retailers and International Brands
Operating Environment
Informal Retailing
Summary 4 Standard Opening Hours by Channel Type 2015
Physical Retail Landscape
Cash and Carry
Seasonality
Payments and Delivery
Emerging Business Models
Market Data
Table 15 Sales in Retailing by Store-based vs Non-Store: Value 2010-2015
Table 16 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2010-2015
Table 17 Sales in Store-Based Retailing by Channel: Value 2010-2015
Table 18 Store-Based Retailing Outlets by Channel: Units 2010-2015
Table 19 Sales in Store-Based Retailing by Channel: % Value Growth 2010-2015
Table 20 Store-Based Retailing Outlets by Channel: % Unit Growth 2010-2015
Table 21 Retailing GBO Company Shares: % Value 2011-2015
Table 22 Retailing GBN Brand Shares: % Value 2012-2015
Table 23 Store-based Retailing GBO Company Shares: % Value 2011-2015
Table 24 Store-based Retailing GBN Brand Shares: % Value 2012-2015
Table 25 Store-based Retailing LBN Brand Shares: Outlets 2012-2015
Table 26 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
Table 27 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
Table 28 Forecast Sales in Store-Based Retailing by Channel: Value 2015-2020
Table 29 Forecast Store-Based Retailing Outlets by Channel: Units 2015-2020
Table 30 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2015-2020
Table 31 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2015-2020
Definitions
Store-based Retailing
Non-store Retailing
Sources
Summary 5 Research Sources

If the above report does not have the information suitable for your business, we can provide custom research that can be lucrative for your business or enhance your profession.