Coop Italia scarl in Retailing (Italy)

 Published On: Jan, 2016 |    No of Pages: 5 |  Published By: Euromonitor | Format: PDF
Coop Italia focused on re-organisation in 2015, joining the purchasing group, Coopernic, together with Leclerc and Rewe as a move to improve its position against long-time competitor, CONAD - Consorzio Nazionale Dettaglianti, not only in the Italian market but also internationally, with the company launching a new company, Coop Italian Food, to promote its products abroad. In the domestic market, Coop realigned some of its cooperatives operating at local level, and, in September 2015, it...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.



Strategic Direction
Company Background
Digital Strategy
Summary 1 Coop Italia Scarl: Share of Sales Generated by Internet Retailing 2013-2015
Chart 1 COOP: COOP, Modern Grocery Retailers in Florence
Private Label
Summary 2 Coop Italia Scarl: Private Label Portfolio
Competitive Positioning
Summary 3 Coop Italia Scarl: Competitive Position 2015

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