Calzedonia SpA in Retailing (Italy)

 Published On: Jan, 2016 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
In 2014 and 2015, Calzedonia reviewed its outlet coverage in the country and closed non-performing locations. In the meantime, while remaining a manufacturer and retailer of intimate apparel, the company diversified its business by investing in two new store formats, namely Signor Vino for wine tasting and selling, and Atelier Aimée for bridal apparel.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.



Strategic Direction
Company Background
Digital Strategy
Summary 1 Calzedonia SpA: Share of Sales Generated by Internet Retailing 2013-2015
Chart 1 Calzedonia: Calzedonia, Apparel and Footwear Specialist Retailers in Florence
Competitive Positioning
Summary 2 Calzedonia SpA: Competitive Position 2015

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