British American Tobacco Plc in Tobacco (Cameroon)

 Published On: Jul, 2017 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
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British American Tobacco (BAT)ís ongoing success in Cameroon can be attributed to its extensive distribution network, strong brand image and very strong financial resources. The company aims to gain further share for its leading brands Benson & Hedges and Dunhill in the face of an increasingly unfavourable sales environment amid price hikes related to changes in the taxation law. The company is concentrating its activities on marketing and distributing its products in Cameroon and other CEMAC co...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Tobacco market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Strategic Direction
Key Facts
Summary 1 British American Tobacco Plc: Key Facts
Competitive Positioning
Summary 2 British American Tobacco Plc: Competitive Position 2016

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