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This econometric study covers the outlook for airport airside services in The Americas. For each year reported, estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which project fundamental economic dynamics within each country and across countries, latent demand estimates are created. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.
This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the countries in The Americas). This study gives, however, my estimates for the latent demand, or the P.I.E. for airport airside services in The Americas. It also shows how the P.I.E. is divided across the national markets of The Americas. For each country, I also show my estimates of how the P.I.E. grows over time (positive or negative growth). In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on international strategic planning at graduate schools of business.
Table Of Contents:
1 INTRODUCTION 71.1 Overview 71.2 What is Latent Demand and the P.I.E.? 71.3 The Methodology 81.3.1 Step 1. Product Definition and Data Collection 101.3.2 Step 2. Filtering and Smoothing 111.3.3 Step 3. Filling in Missing Values 111.3.4 Step 4. Varying Parameter, Non-linear Estimation 121.3.5 Step 5. Fixed-Parameter Linear Estimation 131.3.6 Step 6. Aggregation and Benchmarking 131.3.7 Step 7. Latent Demand Density: Allocating Across Cities 132 THE AMERICAS 152.1 Executive Summary 152.2 Antigua and Barbuda 162.3 Argentina 172.4 Aruba 172.5 Barbados 172.6 Belize 192.7 Bermuda 202.8 Bolivia 202.9 Brazil 212.10 Canada 222.11 Chile 232.12 Colombia 242.13 Costa Rica 252.14 Cuba 262.15 Dominica 272.16 Dominican Republic 272.17 Ecuador 282.18 El Salvador 292.19 French Guiana 292.20 Greenland 302.21 Grenada 312.22 Guadeloupe 312.23 Guatemala 322.24 Guyana 332.25 Haiti 332.26 Honduras 342.27 Jamaica 352.28 Martinique 352.29 Mexico 362.30 Nicaragua 372.31 Panama 382.32 Paraguay 392.33 Peru 402.34 Puerto Rico 412.35 St. Kitts and Nevis 422.36 St. Lucia 422.37 St. Vincent and the Grenadines 432.38 Suriname 442.39 The Bahamas 442.40 The British Virgin Islands 452.41 The Cayman Islands 462.42 The Falkland Islands 462.43 The U.S. Virgin Islands 472.44 The United States 482.45 Trinidad and Tobago 492.46 Uruguay 492.47 Venezuela 502.48 Frequently Asked Questions (FAQ) 512.48.1 Category Definition 512.48.2 Units 512.48.3 Methodology 523 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 543.1 Disclaimers & Safe Harbor 543.2 Icon Group International, Inc. User Agreement Provisions 55